Getting started advertising your film on Facebook
September 25, 2017
How do you get your content out there? That’s a conversation too big for one blog post, but I’d like to share some information that might be helpful if you’re dipping your toe into targeted digital advertising for your movie, more specifically your movie trailer. For a lot of people, the trailer is ground zero. It’s the first impression, and its value can’t be overstated. You might’ve built up a small audience beforehand, but getting to new people is always a challenge. In my opinion (and experience), Facebook is one of the best platforms for indie filmmakers. It offers a wide range of users, a fantastic advertising platform, great data measuring and targeting, and (more importantly for indie filmmakers) an excellent ROI for those with a small amount to spend. My heart beats for the indie artist. I know what it’s like to have your film done, wondering: “Now what!?” For those interested in creating an initial wave of awareness, I hope this is helpful. If you have questions, my door is always open. Viva la cinema, but let’s talk nerdy for a second! :)
New Voice Rally Winners, TableTalk, Talk Season 1 Premiere
August 11, 2017
When we launched the New Voice Rally in 2016, one of the things we were most excited for was when the rally was over. Not because we don’t love our rallies (we do, check out our Hometown Heroes happening right now), but because we know the rally is just part of the journey for the filmmakers...and seeing where they go next is a joy for the entire Seed&Spark family.