Social Media and Crowdfunding go together like peanut butter and jelly.

I created the web series Distance because I wanted to share my experience of being in a long distance relationship. I had never seen a show specifically about long distance, and I was fascinated with the evolving technology that made long distance love possible while also creating new and strange barriers between us and those we love. And, more than that, I wanted to write an authentically awkward cyber sex scene. So began my relationship with Distance.

The biggest mistake filmmakers make on their new and beautifully branded social media accounts is both understandable and completely fixable: making it all about them. This might seem counterintuitive — “Isn’t the point of social media to tell people about my project?” Absolutely! But not at first, and definitely not all the time. I’m here to talk about how you, no matter the production stage you’re in, can build an engaged and thriving community and leverage that to get eyes on your project. Filmmaker to filmmaker.