Hey, I'm Irene!
New York, New York
Business is a give-and-take relationship between you and your customers. If you want the loyalty of your partners to be on your side, you need to make sure you establish a strong relationship with them. If there is one effective way to do that, it's by handing out promo items to your customers and clients from time to time. As a business owner yourself, you may already know this, but most of the huge companies around the globe make it a habit of sending gifts and promo items to their partners during special events.
Promotional pens are perhaps among the best promo items you can give out to your target market. The reason is that these are among the items that people, especially those in the corporate world, use on a daily basis. Whether it's a sign pen, an ordinary ballpoint pen, or a marker, these items can really make excellent promo materials because of their practicality. They are also very cost-effective and yet can produce great returns for your company.
On the other hand, you could try giving out USB flash drives. It would be a practical option seeing as how computers are widely used in the business world, and important files need to be kept safe. You can have custom logo on your USB drives for added impact, because the bottom line is, the items you're giving away are meant to promote your business or at least spread awareness about it.
Corporate promotional clothing and apparel can also make excellent promo items since they are also very practical. Most of the time, these items come in the form of t-shirts with the company's name and logo printed on either the front or the back. Many companies prefer t-shirts since they allow a larger space for advertising. They also come in different colors, which allows for variety. The key to using such promo items work, though, is choosing branded shirts. Whether you like it or not, most people prefer branded clothing because they are durable and are more appealing to the eye.
Finally, you can also use promotional conference bags as promo items. You can go for backpacks, belt bags, or even shoulder bags. Believe it or not, these are among the first promo items companies used, and were very popular in the past. Even in this modern day and age, many companies still prefer to use them as promo items because they never fail to attract more customers and clients. While you can always go for cheaper brands of bags, the key to using these items is to pick a brand that's made of high-quality materials. The longer the life of the promo items, the longer your company's exposure will be.
Nowadays, you will find many reliable online stores that supply promotional products bags, shirts, key rings, bulk flash drives, and pens. All you need to do is learn more about the different promotional items you can use and the companies that provide those.
If you have your eyes set on custom flash drives, know that there are companies that have developers who are ready to install software or data in the flash drives you plan to give away. Find one that can provide you with the services you need. Giving out promo items is a tested and proven marketing strategy, so don't think twice in investing in it.