A new model for creators
Seed&Spark is building a new studio model, with fair and transparent business practices. We provide every filmmaker the opportunity to create a sustainable career, no matter where they live or what they look like.
We believe that the best stories are surfaced when you give rise to the whole creative class.
Seed&Spark invests in education, resources and tools to create access for all storytellers to move from funding through distribution. We want to ensure that creators (who make all the things we love to watch) can build a better future for themselves by retaining ownership and creative control.
Fresh new movies & shows
Because we’re creating a path for talent to rise up outside of the conventional gatekeeper systems, Seed&Spark is getting wild and wonderful new movies and shows made at a record pace. Hundreds of shorts, features and series are coming to life each year.
Real, human curation
Our goal is to make the experience of finding something to watch easy and efficient, but also more human and delightful. Because this is a human artform. And you’re not a customer or a data point. You’re a person.
It’s not about algorithms or autoplay. Seed&Spark is more like a trusted friend – the one who’s always finding great stuff to watch from the four corners of the earth (and the underground of the city you live in). We handpick every title on the platform, and we’re always looking for the best new work that showcases a diversity of stories and perspectives you won’t find anywhere else.
These are the principles from which we will not depart. They reflect the standards by which we conduct business and our vision for building a sustainable and balanced future.
Empathy not only helps us understand the world around us, but shines a light on the world inside us. We build and use our platform and technology with the same devotion to empathy as the stories our efforts support.
We believe empathy is built through community and communication. We connect filmmakers and audiences, collaborators and peers, like and unlike perspectives.
We care about sustainability, transparency, accountability and honesty. We act with integrity with our filmmakers and our audiences, and we hold our content to the same standards. We are not afraid to challenge even the most core assumptions that drive our industry if it means more effectively delivering sustainability for artists.
We strive to be an unstoppable force of relentless positivity and momentum. We make space for entrepreneurship, creation, empowerment, originality, independence and rebellion. We are problem-solvers. We are solutions-oriented.
We celebrate all identities and perspectives. We’re here to champion the most diverse set of stories and ideas and make it possible for everyone’s story, no matter how specific or personal, to be seen as universal.
"We want to change the world with storytelling – when everyone can see themselves represented on screen, we empower all people to take part in shaping how we see our past, our present and our future."
Get to know the team of film lovers (and some filmmakers!) behind the brand.
A film producer, a wedding registry and one long car trip across the country...
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In 2011, film producer Emily Best was working with an all-female team to make Like the Water, a film they hoped would be at least a drop in the bucket toward more holistic representation of women on the big screen. Unsurprisingly, they hit every imaginable road block in putting the project together, and with just 60 days left before they were scheduled to start shooting, she needed to find $20,000 to finishing financing production. Taking inspiration from the wedding registry model, she and her team created a simple website that listed the items they needed to finish the film - camera, car rentals, grip and electric, coffee - and included a PayPal to accept donations.
Over the next month they raised $23,000 in cash – and more than $200,000 in loans and gifts of locations, goods, and services. Like the Water would go on to play more than 20 festivals around the world, and the lessons Best learned while crowdfunding – and then trying to get distribution for her film – became the foundation of Seed&Spark.
Since that initial proof-of-concept website for a single film, Best put together a team that has developed a best-in-industry crowdfunding platform that retains the film focus and key features that contributed to Like the Water’s success. And it worked: Seed&Spark’s crowdfunding platform has the highest campaign success rate in the world and is the foundation of a broader entertainment platform that supports creator sustainability and increases representation in all stages of film — from audience building and funding all the way through distribution on Seed&Spark’s own subscription streaming service.
It’s been an incredible journey...we’re still just getting started.
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